The Martel Alliance Partner Programme

Extend your market reach—Never lose a printer customer again—Establish relationships with tomorrow’s key accounts today

The Martel Alliance Partner Programme is a referral programme designed for distributors that wish to increase the profitability of their miniprinter business with equipment manufacturers and systems integrators without the need to invest in additional stock or overheads.

The OEM market for mini printers in North America alone is estimated to be worth in the region of US$150 million*. Yet the standard off the shelf brands fail to satisfy the specific product and supply requirements of many OEMs. By working with Martel you:

  • Satisfy those low‐volume custom requests that standard off‐the‐shelf brands, can’t fulfil
  • Meet your clients' precise design and supply requirements without the need for you to invest in any additional stock or support staff.
  • Satisfy the needs of manufacturers and systems integrators that are early in their development.

How we work with you

When you identify a customer that has a custom requirement cases or panels colored to match with their core brand for example but doesn't want to the cost or risk of high order commitments required by mainstream suppliers, then put them in touch with us and we'll take care of the rest.

We'll discuss their needs, define their precise requirements and recommend the optimum solution. And we'll supply direct to your customer, invariably removing the need for you to hold stock. You retain the commercial relationship and the opportunity to expand your business with the client, while we provide the expert technical backup that they desire.

It's that simple. If you qualify for our programme then we'll provide you with the training and sales guides.

If you would like to join our Alliance Partner Programme or simply learn more, then contact us.